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Where buying online actually costs less

The categories below are the ones where online ordering tends to beat a store run. Nothing here is a current price: treat the platform names as starting points and check the number yourself before you order.

Food category Why it can be cheaper online Platforms named in the source material What to keep in mind
Bulk and non-perishable staples Lower per-unit pricing on large packs; fewer hands between producer and buyer Gopuff (GoXL), Amazon, Walmart, bulk co-shopping platforms Shelf-stable items only, and you need somewhere to put them
"Imperfect" produce and surplus food Rescues food that fails retail cosmetic standards and sells it at a discount Misfits Market, Imperfect Foods, Martie Fine for cooking and smoothies; appearance varies
Store and delivery-service house brands No brand marketing cost, and often produced by the same manufacturers as the name brands Amazon Grocery, Walmart Great Value, Target Good & Gather Reported to compete with discount-grocer pricing on cereal and frozen vegetables
Subscription items Discounts attach to scheduled repeat deliveries Amazon Fresh, supermarket-run subscription services Worth it only for true staples — coffee, pet food, diapers — or you overstock

Sources cited in the original page: Supermarket News, MoneyLion, Money Talks News, Business Insider Africa, Innovation Factory.